With its message of love and acceptance, a Spanish commercial for J&B Whiskey is bringing people to tears.
The holiday commercial of J&B Whiskey has received over 1 million views on YouTube.
It depicts a grandfather in what appears to be a rural Spanish village secretly learning how to apply makeup.
He steals a lipstick tube from his wife’s purse and sneaks into the bathroom to try it on, only to wipe it off in frustration because he doesn’t know how to apply it evenly.
In another scene, despite the clerk’s judgment, he purchases an eye shadow palette from his local corner store. And in another scene, he studies the model in a perfume ad at a bus stop to learn how to apply eyeliner.
After trial and error, the grandfather studies his face in the mirror, contended with his look.
At first, the commercial looks like it only talks about the grandfather unleashing his true identity, but here comes the twist.
His extended family arrives for Christmas dinner, including his grandchild named Alvaro. The grandfather invites Alvaro into the bathroom, where he applies a beautiful layer of makeup to his grandchild’s face. You can see how happy the grandchild is with the look.
Together with the grandfather, they return to the relatives now dining and reveal to them that he is transgender, and reintroduced as Ana.
The whole family is surprised, but here comes the emotional part as we see Ana’s mother standing up and embracing her in tears. The rest of the family members followed in loving gaze and approval of the revelation of Ana.
How about you, are you also impressed with this TVC from J&B Whiskey? Let us know your thoughts!
